who is this and what does he do? How to find a permanent job remotely without experience? Work as a rewriter of the text at home for beginners


Profession rewriter

A rewriter is one of the most famous and sought-after Inter­net spe­cial­ties, which any com­pe­tent and eru­dite per­son can eas­i­ly mas­ter. With the desire and the pres­ence of cer­tain knowl­edge and skills, both a school­boy and a rep­re­sen­ta­tive of a mature and even elder­ly age can mas­ter the basics of rewrit­ing. What is this pro­fes­sion? What does a rewriter do? What knowl­edge and skills do you need to have in order to mas­ter this inter­est­ing direc­tion?

Who is it and what does it do?

From Eng­lish, the word rewrite is trans­lat­ed as “rewrite”, which gen­er­al­ly reveals the essence of this online spe­cial­ty. In sim­ple words, a rewriter is a spe­cial­ist who, for a fee, cre­ates unique text mate­ri­als for Inter­net sites.

As sources for cre­at­ing his texts, he uses arti­cles pub­lished in var­i­ous sources: the glob­al net­work, print media.

The main task that aris­es before the rewriter after study­ing the the­mat­ic mate­r­i­al is to present the stud­ied infor­ma­tion in his own words so as to get a com­pe­tent, reli­able, infor­ma­tive, struc­tured and log­i­cal­ly con­nect­ed text that does not have full or par­tial dupli­cates in the glob­al net­work, that is, absolute­ly unique ( orig­i­nal).


Here you should also talk in more detail about why the unique­ness of the text cre­at­ed by the rewriter is impor­tant. The unique­ness of the mate­r­i­al is one of the key para­me­ters by which search engines (in the Russ­ian-speak­ing seg­ment of the Inter­net it is main­ly Yan­dex and Google) eval­u­ate the qual­i­ty of not only the con­tent, but also the site as a whole. The pres­ence on the resource pages of non-unique mate­ri­als copied from oth­er sources is one of the main rea­sons why search engines low­er sites in the search results, or even block them alto­geth­er, impos­ing cer­tain sanc­tions and fil­ters and mak­ing them inac­ces­si­ble to users.


At the same time, it is impor­tant to note that the unique­ness of the text is not the only cri­te­ri­on by which search engines deter­mine the qual­i­ty and use­ful­ness of a resource for users. Sanc­tions and block­ing by search engines may result from the pres­ence on the site of pub­li­ca­tions con­tain­ing false infor­ma­tion, infor­ma­tion pro­hib­it­ed by applic­a­ble law or mis­lead­ing the user. In addi­tion, pub­li­ca­tions con­tain­ing a large num­ber of log­i­cal, spelling, gram­mat­i­cal and oth­er errors can become the rea­son for block­ing the site.


Giv­en these cir­cum­stances, in the course of work­ing on the text, the rewriter is oblig­ed not only to pre­serve the mean­ing and essence of the source mate­r­i­al, but also to pre­vent dis­tor­tion of facts.


It is also nat­ur­al that the result­ing text should be impec­ca­bly lit­er­ate, log­i­cal­ly struc­tured and inter­est­ing for the read­er.


Responsibilities


The list of main job respon­si­bil­i­ties of a rewriter includes the fol­low­ing items:

  • search and analy­sis of text mate­ri­als on a giv­en top­ic;
  • writ­ing unique arti­cles based on the sources found in accor­dance with the received terms of ref­er­ence;
  • search engine opti­miza­tion and for­mat­ting of texts in accor­dance with the require­ments of search engines (work­ing with key­words, head­ings, lists);
  • work with ser­vices and pro­grams for check­ing the unique­ness of texts.

In most cas­es, the sequence of actions in the work of a rewriter is as fol­lows:

  • obtain­ing tech­ni­cal spec­i­fi­ca­tions from the cus­tomer;
  • study of the source the­mat­ic mate­r­i­al (in its absence, the spe­cial­ist search­es for infor­ma­tion on a giv­en top­ic inde­pen­dent­ly);
  • search and analy­sis of addi­tion­al the­mat­ic and ref­er­ence infor­ma­tion;
  • draw­ing up a plan for a future arti­cle, includ­ing log­i­cal­ly con­nect­ed blocks;
  • writ­ing text;
  • enter­ing key­words (if this item is pro­vid­ed for by the terms of ref­er­ence);
  • proof­read­ing and edit­ing the text;
  • check­ing the unique­ness of the text using spe­cial online ser­vices or pro­grams;
  • deliv­ery of the fin­ished arti­cle to the cus­tomer or its place­ment in the arti­cle store.


The com­plex­i­ty of the work in each indi­vid­ual case depends on the com­plex­i­ty of the pro­posed terms of ref­er­ence and the type of rewrit­ing required by the cus­tomer. So, in a pro­fes­sion­al envi­ron­ment, it is cus­tom­ary to dis­tin­guish 3 main types of rewrit­ing:

  • clas­si­cal;
  • deep;
  • SEO.

In the first case (clas­sic rewrit­ing), the spe­cial­ist rewrites the text in his own words based on infor­ma­tion tak­en from one source. The source mate­r­i­al can be offered by the cus­tomer or select­ed by a spe­cial­ist inde­pen­dent­ly. This approach is often used when writ­ing news or reviews.

Deep rewrit­ing, in turn, involves work­ing with sev­er­al the­mat­ic sources. In this case, writ­ing the text takes much more time than with clas­sic rewrit­ing, but such work is paid much more.

Most often, this method is used by rewrit­ers when writ­ing texts for infor­ma­tion resources.


SEO rewrit­ing (SEO rewrit­ing) involves writ­ing a unique text that is not only use­ful and inter­est­ing to the read­er, but also con­tains key­words (key­words), by which search engines deter­mine the sub­ject of both the page itself and the resource as a whole. The pres­ence of key­words in the text allows the site to get on the first pages of search engines for cer­tain user requests.

For exam­ple, when writ­ing texts for online stores, rewrit­ers most often use such key­words as “buy”, “buy cheap”, “buy online”. This type of rewrit­ing is con­sid­ered the most time-con­sum­ing, since it involves not only writ­ing a unique text, but also the organ­ic inclu­sion of key­words — so that the fre­quen­cy of their rep­e­ti­tion does not cause rejec­tion when read­ing the mate­r­i­al by users.


Skills and knowledge


The basic knowl­edge and skills that a rewriter should pos­sess include the fol­low­ing:

  • per­fect com­mand of the Russ­ian lan­guage (both writ­ten and oral);
  • rich vocab­u­lary;
  • broad out­look, devel­oped intel­lect;
  • knowl­edge of the basics of copy­writ­ing and rewrit­ing;
  • Basic knowl­edge of SEO (search engine opti­miza­tion);
  • knowl­edge of Inter­net eti­quette;
  • the abil­i­ty to quick­ly find, study and ana­lyze sources of infor­ma­tion on a giv­en top­ic;
  • abil­i­ty to work with pro­grams and online ser­vices for check­ing unique­ness;
  • the abil­i­ty to com­pare facts, check infor­ma­tion for accu­ra­cy;
  • high speed print­ing;
  • abil­i­ty to work with elec­tron­ic pay­ment sys­tems;
  • abil­i­ty to work with var­i­ous text edi­tors.

In addi­tion, the rewriter must be well versed in the leg­is­la­tion gov­ern­ing the activ­i­ties of the media, as well as in the legal acts relat­ing to the place­ment of text mate­ri­als on the glob­al net­work, the pro­tec­tion of per­son­al data and intel­lec­tu­al prop­er­ty.


How to become a rewriter?


To mas­ter the pro­fes­sion of a rewriter (from scratch), you can sign up for spe­cial online cours­es or be patient and learn the basics of this direc­tion on your own. In the case of self-study, you should pay atten­tion to the­mat­ic sites, con­tent exchanges, forums for rewrit­ers and copy­writ­ers, and pro­fes­sion­al com­mu­ni­ties.

After study­ing the nec­es­sary infor­ma­tion, you can pro­ceed direct­ly to the actions. In the most gen­er­al form, a step-by-step instruc­tion for those who decide to mas­ter the pro­fes­sion of a rewriter will look like this:

  • search for text con­tent exchanges (arti­cle stores, free­lance exchanges), for exam­ple: Textsale or Advego;
  • reg­is­tra­tion on the exchange;
  • reg­is­tra­tion in elec­tron­ic pay­ment sys­tems;
  • down­load­ing and installing on a PC any pro­gram to check the unique­ness of texts.

After that, you can pro­ceed to writ­ing a tri­al arti­cle. To do this, you need to decide on the top­ic of the future text, find one or more sources and draw up a writ­ing plan. A stan­dard text plan usu­al­ly includes three parts:

  • intro­duc­tion;
  • the main part, divid­ed into log­i­cal blocks;
  • con­clu­sion (con­clu­sion).


After care­ful study, the orig­i­nal text is rewrit­ten in their own words, with­out dis­tort­ing the facts and with­out chang­ing the seman­tic con­tent. Then the fin­ished arti­cle is care­ful­ly re-read, if nec­es­sary, mak­ing adjust­ments and cor­rect­ing errors. Next, the edit­ed arti­cle is checked for unique­ness using the pro­gram installed on the PC. In addi­tion, you can check the text for unique­ness using spe­cial online ser­vices (Content-watch.ru or Text.ru). A unique arti­cle should have 95–100% scores.


After analy­sis, the text is placed in a spe­cial form on the stock exchange or con­tent store and sent to mod­er­a­tors for ver­i­fi­ca­tion.. If mod­er­a­tion is suc­cess­ful, the arti­cle will become avail­able to buy­ers. If the mod­er­a­tor con­sid­ers that the text needs cor­rec­tions or cor­re­spon­dence, he will send the mate­r­i­al to the author for revi­sion.


In the future, in order to pur­chase an arti­cle, the buy­er trans­fers pay­ment to the author’s details (elec­tron­ic wal­let, bank card). After pay­ment, the text becomes avail­able to the buy­er.


Anoth­er scheme of work is the inter­ac­tion of a rewriter with a spe­cif­ic cus­tomer through the exchange. In this case, the exchange also acts as an inter­me­di­ary between the par­tic­i­pants, con­trol­ling their com­pli­ance with the estab­lished rules. In both the first and sec­ond cas­es, the exchange, as an inter­me­di­ary, receives a cer­tain com­mis­sion from the con­clud­ed trans­ac­tion.


Expe­ri­enced rewrit­ers pre­fer to work direct­ly with cus­tomers. How­ev­er, in this case, the risks asso­ci­at­ed with non-receipt of pay­ment by the author after the deliv­ery of the text sig­nif­i­cant­ly increase.


For this rea­son, it is bet­ter for novice rewrit­ers who do not have work expe­ri­ence to inter­act with cus­tomers and make deals through con­tent exchanges and arti­cle stores at first.


Where does he work?


In addi­tion to online exchanges and arti­cle stores, rewrit­ers also work offline: copy­writ­ing agen­cies, web stu­dios, com­pa­nies involved in the devel­op­ment and pro­mo­tion of sites. In this case, hav­ing tak­en a per­ma­nent job offline, the rewriter receives all the same priv­i­leges as rep­re­sen­ta­tives of oth­er pro­fes­sions: a sta­ble salary, paid sick leave and vaca­tions, social guar­an­tees, incen­tive pay­ments and bonus­es, accru­al of senior­i­ty. At the same time, this for­mat of work requires a per­son to be ful­ly employed with a dai­ly vis­it to the office on week­days (how­ev­er, some com­pa­nies offer their employ­ees the oppor­tu­ni­ty to work remote­ly and only occa­sion­al­ly vis­it the office for report­ing).

How much does he earn?

The salary of a rewriter on the Inter­net depends on his rates (the stan­dard for 1 thou­sand char­ac­ters) and the total out­put (the total num­ber of char­ac­ters of the typed text). The min­i­mum prices offered by cus­tomers to begin­ners with­out expe­ri­ence vary between 10–30 rubles per 1 thou­sand char­ac­ters. Thus, with a dai­ly out­put of 10 thou­sand char­ac­ters, a novice rewriter can earn about 3–9 thou­sand rubles a month. It is log­i­cal that with such a lev­el of earn­ings, rewrit­ing should be con­sid­ered only as a side job, and not the main income.

More expe­ri­enced rewrit­ers offer their ser­vices based on prices of 50–100 (or more) rubles per 1,000 char­ac­ters. In this case, earn­ings per month can reach 30 thou­sand rubles — sub­ject to a dai­ly min­i­mum out­put of 10 thou­sand char­ac­ters (with­out days off).


Rewrit­ers who offi­cial­ly work in the office full-time usu­al­ly receive from 15 to 20 thou­sand rubles a month. The pro­duc­tion rate (as well as the list of job respon­si­bil­i­ties) in this case is set by the com­pa­ny’s man­age­ment.


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